# ALIZA LICHT

> Brand Builder + Personal Branding Expert. Author. Podcaster. Speaker.

Hi, I’m Aliza. I can help get your name dropped in rooms you’re not in and be considered for opportunities other people haven’t even heard of yet. 

I’m an award-winning marketer, bestselling 2x author, podcaster, personal branding expert, speaker, and the founder of LEAVE YOUR MARK, a multimedia brand and consultancy. I advise businesses and individuals on brand building by leveraging over two decades of expertise in marketing, communications, and digital strategy in the fashion industry. 

My second book, On Brand: Shape Your Narrative. Share Your Vision. Shift Their Perception. is a comprehensive roadmap to building your personal brand and was awarded Best Business Book in Marketing and Advertising by American Book Fest. My first book, Leave Your Mark, is ideal for aspiring young professionals. My podcast by the same name offers freshly brewed career advice weekly. 

Previous corporate roles: Head of Social Media & Brand Experiences at Warby Parker, EVP Marketing at alice + olivia, SVP Global Communications, Donna Karan Intl (LVMH) 

Notable media:

Live on Good Morning America: “Level up in life by establishing a personal brand.”

Live on Good Morning America: “Career Advice for 2023”

Harvard Business Review: “Building social capital when you work remotely.”

INC. “Five ways staying on brand can help grow your business.”

Award-winning creator and voice of DKNY PR GIRL social media personality

New York Times feature: “PR Girl Revealed as PR Executive”

New York Times feature: “America’s Next Top Mentors”

Business Insider: “Top 20 Most Innovative Career Coaches”

Time: Five Women Who Rule the Fashion World

WHAT YOU CAN EXPECT:

\*\*\*I keep it real and I’m very direct 😍 Think tough love but I make it fun and easy! Here’s what I can help you with: 

For Personal Branding clients:

In 15 minutes: 

You’ll get quick-fire answers to your most pressing questions and see yourself through a fresh and experienced lens. I’ll help you get to the root of the problem, identify what you’re doing wrong, and provide quick fixes. 

In 30 minutes and up:

- Feedback on your social media presence and quick tips 
- Help you shape your narrative and teach you how to communicate it to the world on social media and IRL.
- Align your personal branding goals with your overall business and personal objectives.
- Consult on a personal brand audit and how you’re positioning yourself. 
- Provide feedback on your executive presence/presentation 
- Give you the confidence to keep going!!

For Authors: (book an intro call to discuss) project fee applies:

I consult with authors and help them shape a comprehensive book launch strategy 

Brand Marketing clients: 
- fractional CMO
- brand positioning 
-social media strategy 
- influencer marketing 
-startup advisory 
-communications
-brand collaborations
-talent partnerships

**Rating:** 5/5 (23 reviews)

## Offerings

- Video call (15 min): $250.00

## Example Questions

- What’s the best way to build a personal brand?
- How do I improve my social media?
- What do you think of my LinkedIn page
- Can you give me feedback on this startup idea?
- How do I work with influencers?

## Links

- [Expert profile](/AlizaLicht)
- [Avatar](https://media.intro.co/avatars/4835478FIdeX1g.jpg)
- [Marketplace](/marketplace)