# Allyson Downey > CEO/founder of Stellar Allyson Downey is an entrepreneur, MBA, writer, and keynote speaker who has built a career on the power of trusted advice. She is the CEO of Stellar, which helps brands increase sales by 40% by building an authentic, honest base of consumer reviews for their product launches. In 2013, she launched weeSpring, a Techstars-backed startup that helps new and expecting parents collect advice from their friends about what they need for their baby. weeSpring has received accolades from TechCrunch, Mashable, CNBC, and the Daily Mail, and it was heralded as “Yelp for baby products” by InStyle magazine. She is also the author of Here's the Plan: Your Practical, Tactical Guide to Advancing Your Career During Pregnancy and Parenthood, the pregnancy and parenting guide to your professional life. Her writing has been featured in The Atlantic, Time, Fortune, Fast Company, the Wall Street Journal, and others, and she has appeared on ABC World News Now, Power Pitch on CNBC, and other outlets. Allyson has an MBA from Columbia Business School, an MFA from Columbia University's School of the Arts, and a BA from Colby College. https://stellarreviews.com http://www.allysondowney.com http://www.herestheplanbook.com ## Offerings - Video call (15 min): $150.00 ## Links - [Expert profile](/AllysonDowney) - [Avatar](https://media.intro.co/avatars/654107NBtt88Aj.jpg) - [Marketplace](/marketplace)