# Chris Kneeland > CMO at Spikeball & Co-founder of Cult Collective Co-founder of Cult Collective, a multi-million dollar international brand advisory firm helping brands turn disengaged customers and staff into cult-like followers. Chair of the Brand Hall of Fame, identifying & honoring the 100 best brands from the past 100 years. Fractional CMO at Spikeball, one of the fastest-growing sports brands in the world. Former SVP at RAPP, leading retail growth strategy across North America. Cofounded The Gathering Festival, a brand conference in Banff, attracting 1500+ business owners and brand leaders annually. Authored two books on branding and marketing, and regularly speaks at company retreats and industry events. Things I can advise on: ✔️ How to build a cult-like brand ✔️ Customer experience & engagement ✔️ Tips on brand-led growth ✔️ Best practices for event marketing ✔️ Advice on building brand tribes ✔️ How to create brand advocates ✔️ Strategies for brand positioning Excited to help leaders unlock their brand’s full emotional and commercial potential. **Rating:** 5/5 (2 reviews) ## Offerings - Video call (15 min): $100.00 ## Example Questions - I’m thinking of starting a company. What are the next few things I should focus on? - How do I know if my business idea will work? - How would you approach growth for my business? - What key metrics should I aim for at different stages to be a best in class company? ## Links - [Expert profile](/ChrisKneeland) - [Avatar](https://media.intro.co/avatars/1329574GVSK51gp.jpg) - [Marketplace](/marketplace)