# Daniela Busse, Ph.D.

> VP at GEICO, former Meta, Microsoft & Samsung innovation leader

VP of Technology & Product Strategy at GEICO, a Berkshire Hathaway company ($400B+ market cap).

Previously led zero-to-one product research at Meta, overseeing innovation for the Facebook app.

Directed innovation labs at Samsung and Citi Ventures, building future-facing consumer and fintech products.

Held senior research roles at Wells Fargo, Microsoft, SAP, and eBay, with work showcased to Bill Gates and SAP’s CEO.

Board Vice-Chair at the German American Business Association,  a transatlantic innovation catalyst organization. Board President at IxDA SF (10K+ members). Advisory Board member at San Francisco University’s School of Management Strategic AI program.

Ph.D. in Human-Computer Interaction with 20+ years leading multidisciplinary tech, product, UX, and innovation teams.

Things I can advise on:
✔️ Building innovation teams & strategy 
✔️ Research-led product strategy
✔️ Building an organization
✔️ How to validate early ideas
✔️ Launching zero-to-one products
✔️ Advice on corporate innovation labs
✔️ How to scale UX in enterprise
✔️ Cross-functional product org strategy

Excited to share insights from launching future-forward products at some of the world’s most iconic companies. Let’s connect.

## Offerings

- Video call (15 min): $100.00

## Links

- [Expert profile](/DanielaBusse)
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- [Marketplace](/marketplace)