# Irene Bataller > Founder of Cybele NY | Scaling wellness & health brands | Secured funding & retail deals with Four Seasons & Equinox Founder & CEO of Cybele NY, a science-backed nutraceutical brand redefining women's health. Secured early funding and retail partnerships with Four Seasons and Equinox. Previously led brand marketing & business development at Santander and served as Director of UX & Ecommerce Operations at Zara USA. Over 15 years scaling Fortune 500 companies and startups in health, wellness, and consumer brands. Also founded Selene Consulting, advising wellness brands. How Irene can help: ✔️ Fundraising & VC pitching ✔️ Relationship building ✔️ How to scale a wellness brand ✔️ Tips for retail & DTC expansion ✔️ Best practices for growth marketing ✔️ Advice on brand positioning ✔️ Navigating product development ✔️ Strategy for sustainable scaling Excited to share my insights and help founders grow impactful wellness brands. Let’s connect! **Rating:** 5/5 (2 reviews) ## Offerings - Video call (15 min): $100.00 ## Links - [Expert profile](/IreneBataller) - [Avatar](https://media.intro.co/avatars/1122965nvUiqgKT.jpg) - [Marketplace](/marketplace)