# Jesse Merrill > Founder of Good Culture Founder of Good Culture, a cottage cheese brand, on a mission to create food with functional benefits, valued in the 9 figures. Fundraised $82M to date from well known investors like General Mills, Manna Tree, and celebrity actress, Kristen Bell. Former VP of Marketing at Honest Tea (Valued $1.8B). Things I can advise on: -Startups -Building a mission-driven lifestyle brand -Raising Capital -Sustainability -Food as Medicine -Navigating public markets -Building a tech enabled business -Automation -Supply Chain -Conscious Capitalism -Working with Co-Founders - & more I am very passionate about sharing all of my learnings with others on similar journeys. Excited to connect! **Rating:** 5/5 (4 reviews) ## Offerings - Video call (15 min): $300.00 ## Subscription Plans - Building a successful business - 1:1 Mentoring (VIP) ($2500.00/month) ## Example Questions - I’m thinking of starting a company. What are the next few things I should focus on? - How do I know if my business idea will work? - How would you approach growth for my business? - What key metrics should I aim for at different stages to be a best in class company? ## Links - [Expert profile](/JesseMerrill) - [Avatar](https://media.intro.co/avatars/688362UAd5IiK2.jpg) - [Marketplace](/marketplace)