# Katiana Kay

> Co-Founder of Bay Smokes

I launched my first company—Bay Smokes—with my partner William when I was 19, right as the CBD and hemp industry began to open up. Since then, we’ve scaled it from a small, bootstrapped start-up into a multi-brand empire that now generates 8-figures per month across e-commerce and wholesale cannabis sales.

As co-founder, my focus from the beginning has been creative direction, product development, content strategy, and community building. I helped shape our early brand identity, personally created some of the company’s first viral videos, and grew our audience to millions of loyal followers across platforms. Today, we’ve earned over 10 billion views across our content network—and that social engine continues to be one of our strongest growth levers.

Over the years, I’ve helped lead celebrity collaborations, launch new CPG brands (including in health, wellness, and beverages), and develop influencer-friendly DTC strategies that convert. I understand the pace, pressure, and potential of viral consumer brands because I’ve lived it—and still do every day.

While I’m still actively building at Bay Smokes, I’m also working on new ventures across wellness, beauty, and alternative health. I love helping founders unlock their vision, especially when it comes to brand voice, aesthetic, packaging, and content strategy.

## Offerings

- Video call (15 min): $2500.00

## Links

- [Expert profile](/KatianaKay)
- [Avatar](https://media.intro.co/avatars/1356588JgofOKlu.jpg)
- [Marketplace](/marketplace)