# Kay Rubacek > CEO & Founder, KALU Agency. Communications & Media Strategist You already have experience, expertise, or a strong point of view, but turning that into clear messaging, confident positioning, and a practical plan isn’t coming together yet. You might know what you want, but not how to structure it, communicate it, or move it forward in a way that actually works in the real world. That’s where I come in. I work with people who are capable, thoughtful, and serious about what they’re building, but need clarity, direction, and an outside perspective to connect the dots. Together, we focus on your goal, your message, and your next move, cutting through noise, overthinking, and blind spots so you can act with confidence. The work is practical, strategic, and grounded in how systems and audiences actually behave. ## Offerings - Video call (15 min): $30.00 ## Example Questions - I have marketing knowledge and experience an can market others but I can’t market myself - I have so many ideas, I don’t know how to focus and move forward - I have knowledge to share but I don’t know how to monetize it - How do I position myself or my brand without sounding generic or salesy? - What’s the smartest next step, given where I actually am right now? ## Links - [Expert profile](/KayRubacek) - [Avatar](https://media.intro.co/avatars/1338960y_8FFzmU.jpg) - [Marketplace](/marketplace)