# Kevin Ertell > Long Time Omnichannel Leader (ex-Nike, Sur La Table, Borders, Tower Records Over 35 years of experience strategically maximizing revenue and profitability through omnichannel transformations and groundbreaking leadership. Most recently at Nike, oversaw billions in store operations and innovations as Vice President of Global Retail Operations. Also served as the Digital GM for Nike Running and led the Global Digital Operations at Nike. Prior to Nike, tripled e-commerce revenue and delivered record profits as SVP of Digital at Sur La Table. Was also a key executive at Borders Group, innovating their industry-leading loyalty program and cross-channel strategy, and built the first TowerRecords.com at the genesis of the e-commerce era. Served as Chairman of the National Retail Federation’s Digital Arm, Shop.org, and is frequently a featured speaker at leading industry events. Expertise in digital acceleration, omnichannel optimization, and profit-centric transformations, I help retailers reimagine their business models for the future of commerce. Can help bring: - Business growth through effective strategy that is clearly communicated and executable - Different thinking and practical innovation that will keep you ahead of the competition - People leadership that creates a collaborative culture and high-performing teams - Structure to Chaos ## Offerings - Video call (15 min): $125.00 ## Links - [Expert profile](/KevinErtell) - [Avatar](https://media.intro.co/avatars/804153An-Nzbtr.jpg) - [Marketplace](/marketplace)