# LaNee Griffin

> Emmy-nominated Executive Producer & Showrunner. Former NBC/Universal TV Executive. Former SVP overseeing Tyler Perry Studios JV.

Former SVP of Pantheon Media overseeing the Tyler Perry Studios joint venture. Experience across every sector of the television industry as a buyer, seller, studio executive, showrunner, producer, director, and consultant, with executive roles across NBC, VH1, Universal Television Alternative Studio, and major unscripted franchises.

Emmy-nominated and NAACP Image Award-winning work spans executive producing, showrunning, and format strategy across Hulu, Disney+, Peacock, Snap, YouTube, Warner Bros., ABC, Fox, NBC and more.

Some credits include The Jennifer Hudson Show, World of Dance, Hollywood Game Night, Last Comic Standing, Hart to Heart, Cardi Tries, Dress My Tour, Be Our Chef, Off The Leash with Megan Thee Stallion, and Kid Correspondent.

Founder of Produce The Life You Want, a media and mental health company focused on audience behavior, storytelling impact, and human-centered content strategy across entertainment, brands, and emerging platforms.

Things I can advise on: 
✔️ How to package show ideas 
✔️ Guidance on pitching & pitch decks
✔️ Tips on format development 
✔️ How to fix concepts 
✔️ Advice on buyer positioning 
✔️ How to build scalable IP 
✔️ Guidance on platform strategy 
✔️ Tips on audience experience 
✔️ Best practices for brand-led content
✔️ Advice on human impact storytelling

I’m passionate about helping creators and companies shape ideas that connect with audiences, create impact, and move from pitch to production with clarity and purpose.


Example Questions

• Is this idea strong enough?
• What is the real hook?
• How do I make this more resonant, useful, or sellable?
• Is this a show, documentary, podcast, digital series, platform, event, or something else?
• What’s missing from my pitch?
• Would a buyer, brand, platform, or audience understand why this matters now?
• How do I build this into IP instead of a one-off?
• How do I make sure the story is landing the way I hope?
• How do I move this forward without losing the human reason it matters?

## Offerings

- Video call (15 min): $199.00

## Example Questions

- I’m thinking of starting a company. What are the next few things I should focus on?
- How do I know if my business idea will work?
- How would you approach growth for my business?
- What key metrics should I aim for at different stages to be a best in class company?

## Links

- [Expert profile](/LaNeeGriffin)
- [Avatar](https://media.intro.co/avatars/1681042X9odZBxd.jpg)
- [Marketplace](/marketplace)