# Matt Ruggiero

> B2B Growth Champion

🚀 About Me: 

As a seasoned marketing leader, I'm passionate about driving sustainable growth in the B2B technology and services sector. Currently leading the marketing charge at Regology, I've been instrumental in transforming it into a front-runner in regulatory technology (RegTech), including launching Reggi, a generative AI compliance assistant. My previous role leading the marketing for RSM US LLP’s Strategy and Management Consulting Practice was marked by innovative marketing initiatives, propelling the practice to new heights. 

💡 Expertise:

I bring a rich history of elevating marketing strategies, ramping up brand visibility, and significantly boosting revenue. My approach is rooted in data-driven insights, ensuring that every marketing move is both innovative and effective. Whether in startup environments or established corporate settings, I excel in navigating and thriving in diverse business landscapes.

🔍 Specialties:

Marketing & Go-to-Market Strategy: Crafting and executing strategies that resonate with target markets and deliver tangible results.

B2B Marketing & Demand Generation: Expertise in creating campaigns that drive demand and foster meaningful business relationships.

Branding & Brand Awareness Management: Skilled in building and managing brand identities for sustained market relevance and recognition.

Marketing Optimization & Automation: Leveraging the latest technologies for efficient and impactful marketing processes.

Account-Based Marketing (ABM) & Analytics: Utilizing ABM strategies to tailor marketing efforts for maximum impact, backed by solid analytics.

Product-Led Growth (PLG): Implementing a strategy that centers on using the product itself as the primary driver of customer acquisition, conversion, and expansion. 

Search Engine Optimization (SEO) & Search Engine Marketing (SEM): Expert in crafting content specifically tailored for SEO and SEM, focusing on enhancing online visibility and engagement. 

🎓 Education: 

I am a proud alumnus of Villanova School of Business, where I majored in finance and management and minored in international business. I recently enhanced my strategic acumen through an Executive MBA at Quantic School of Business and Technology.

## Offerings

- Video call (15 min): $25.00

## Example Questions

- How can I make a large impact with a small marketing budget?
- What channels perform well for B2B tech marketing?
- How should I be leveraging AI in marketing?

## Links

- [Expert profile](/MattRuggiero)
- [Avatar](https://media.intro.co/avatars/1298361Gs4qxAY-.jpg)
- [Marketplace](/marketplace)