# Pablo Skaf

> Former Director of Marketing Partnerships at Netflix. Chief Revenue Officer for BEM

Former Director of Marketing Partnerships at Netflix, where I helped grow the platform from 100M to over 200M subscribers. 

I led partnerships brand and content initiatives across Spain and Portugal, including global-first deals like the Netflix + Telefónica bundle, and worked on iconic titles like La Casa de Papel.

Previously COO at Deezer Iberia, where I built partnerships with FC Barcelona, Orange, and led integrations with major festivals like Sónar and Primavera Sound. 

I’ve also developed festivals, launched tech startups (like AUPEO!, acquired by Panasonic), and advise creative companies and VCs across music, culture, and tech.

Im currently the Chief Revenue Officer for BEM (Cruïlla Festival, El Molino), serve on advisory boards, and teach innovation and partnerships at Swiss Business School.

Things I can advise on:

STREAMING & CONTENT GROWTH

✔️ Scaling subscription platforms & regional expansion
✔️ Building brand partnerships that drive real growth
✔️ Navigating global go-to-market for creative products

ENTERTAINMENT & FESTIVALS

✔️ How to scale music or cultural festivals
✔️ Brand activation, sponsorships & revenue diversification
✔️ Programming & audience development strategies

BUSINESS STRATEGY & CAREER

✔️ Starting or scaling a B2B creative venture
✔️ Making the leap into entertainment/tech industries
✔️ Transitioning from exec roles to advisory or teaching positions

Let’s connect and make things happen.

## Offerings

- Video call (15 min): $175.00

## Links

- [Expert profile](/PabloSkaf)
- [Avatar](https://media.intro.co/avatars/1183350UVj5WGq0.jpg)
- [Marketplace](/marketplace)