# Selena McCartney

> Expert

I’m a footwear and accessories designer and creative director with 20+ years turning bold ideas initiatives best-selling shoes. My expertise spans design, development, sales strategy, and trade shoe execution. Most importantly I know and can teach you the gritty side of overseas sourcing and manufacturing in six countries. I’ve led global collections from napkin sketch to retail floor for brands like Calvin Klein, Steve Madden, Katy Perry Collections, balancing trend-driven creativity with cost, quality, and margin realities. 

Whether you’re dreaming up your first line, troubleshooting production, or navigating factory relationships abroad, I’ll give you actionable insider guidance (no fluff), just what actually works in today’s global footwear industry.

## Offerings

- Video call (15 min): $90.00

## Links

- [Expert profile](/SelenaMcCartney)
- [Avatar](https://media.intro.co/avatars/938794iUarbH6P.jpg)
- [Marketplace](/marketplace)