# Sophia Rascoff

> Gen-Z Insight Advisor + Culture POV

Gen Z Insight Advisor + Culture POV, Student + Advisor at Harvard Ventures.

Building a Gen Z insights platform blending research, culture, and lived experience.

I help companies understand what Gen Z actually thinks, wants, and cares about.

Prev: Co-founder of Recon Food, a social app for sharing everyday meals.

Past work with A16Z Tech Week, Anthos Capital, STX, and more.

I prep before every call so you leave with clear, actionable takeaways. 

Please leave clear instructions on what insights you’re looking for when booking.

Things I can advise on:
✔️ How to reach Gen Z
✔️ What Gen Z cares about
✔️ Feedback on youth-facing products
✔️ Trend reporting & POV
✔️ Early-stage brand positioning
✔️ Marketing to college students
✔️ Gen Z as early adopters

Happy to help founders get smarter about Gen Z — without hiring a full agency.

**Rating:** 5/5 (3 reviews)

## Offerings

- Video call (15 min): $40.00

## Subscription Plans

- Gen Z Advisor (w/ Pre-call Beta Testing & Gen Z research) ($250.00/month)
- Gen Z Culture Advisor - 1:1 ($100.00/month)
- Chat Access ($50.00/month)

## Example Questions

- My target audience is Gen-Z. How should I reach and connect with these consumers?
- How can I approach social media in a strategic way?
- How do you (and your generation) feel about \[topic, industry, strategy, business plan\]?
- What does Gen-Z consider when looking for an app, product, or business?

## Links

- [Expert profile](/SophiaRascoff)
- [Avatar](https://media.intro.co/avatars/133513862YnEyEd.jpg)
- [Marketplace](/marketplace)