# Sourav Ghosh

> Growth partner for DTC founders—mentorship, playbooks, and lean scaling systems

I help bootstrapped eCommerce founders scale smarter without burning cash or losing control of their brand. Over the past 15+ years, I’ve worked with 1,000+ brands across 60+ countries, from scrappy startups to established 7–8 figure DTC businesses.

My approach blends mentorship, proven growth frameworks, and affordable global talent so founders can unlock growth while keeping operations lean. Think of me as a Fractional CMO / Head of Growth who’s walked the founder journey myself—testing, failing, iterating, and finally creating a playbook that works.

Here’s how I help brands at different stages:

Early Stage (0 → $250K/year)
	•	Clarify positioning and unique mechanism
	•	Set up conversion-ready websites and essential marketing foundations
	•	Teach founders the “driving lessons” of ads, email, and analytics before outsourcing
	•	Focus on finding product-market fit without overspending

Growth Stage ($250K → $1M/year)
	•	Scale customer acquisition with clear financial guardrails, not vanity metrics
	•	Build AOV through bundles, upsells, and smart shipping thresholds
	•	Create repeatable acquisition and retention funnels
	•	Train in-house or global talent to execute SOP-driven marketing tasks

Scaling Stage ($1M+)
	•	Implement full P&L clarity so every growth move ties back to profitability
	•	Optimize team structure, accountability, and founder focus areas
	•	Balance top-line excitement with bottom-line health using contribution profit and financial dashboards
	•	Develop creative strategies that compete on mechanism, not empty promises

I don’t just consult. I roll up my sleeves, share playbooks, and adapt them to your exact situation. By the time we finish, you’ll not only see growth but also have the clarity, team, and systems to keep scaling without me.

If you’re an eCommerce founder looking for guidance that’s practical, data-driven, and tailored to your stage, I’d be glad to help.

## Offerings

- Video call (15 min): $125.00

## Links

- [Expert profile](/SouravGhosh)
- [Avatar](https://media.intro.co/avatars/1373059EkveR7-N.jpg)
- [Marketplace](/marketplace)