# Stephen Ellsworth > Founder of poppi Founder, CEO of poppi through its $1.95B sale to PepsiCo. Fmr. COO of Mother Beverage, the brand that became poppi. One of the most talked-about founders in modern beverages, turning a simple product idea into a breakout consumer brand. I help founders build consumer brands people actually care about, from product and positioning to growth and exit. Things I can advise on: ✔️ How to build a CPG brand ✔️ Guidance on product positioning ✔️ Tips on founder storytelling ✔️ Best practices for retail growth ✔️ Advice on consumer marketing ✔️ How to scale demand ✔️ Guidance on strategic exits Passionate about helping founders turn bold ideas into brands that break through. ## Offerings - Video call (15 min): $500.00 ## Example Questions - I’m thinking of starting a company. What are the next few things I should focus on? - How do I know if my business idea will work? - How would you approach growth for my business? - What key metrics should I aim for at different stages to be a best in class company? ## Links - [Expert profile](/StephenEllsworth) - [Avatar](https://media.intro.co/avatars/1691455AK6zSm0n.jpg) - [Marketplace](/marketplace)