# Sima Sistani

> Fmr. CEO of WeightWatchers, Co-founder and CEO of Houseparty (acquired by Epic Games), and Board Director at Best Buy (NYSE: BBY).

Fmr. CEO of WeightWatchers ($2B+ enterprise value), Co-founder and CEO of Houseparty (100M+ users, $70M raised, acquired by Epic Games), and Board Director at Best Buy (NYSE: BBY).

Led WW’s pivot from legacy consumer retail to digital health platform, driving innovation and expanding global reach.

Scaled Houseparty into a cultural phenomenon and later shaped Fortnite’s social strategy at Epic.

Professor at Duke University and former Head of Media at Tumblr and Director of Mobile Growth at Yahoo.

Duke alum and Northwestern Kellogg MBA with 15+ years building, scaling, and transforming consumer tech and wellness brands.

Things I can advise on:
✔️ How to fundraise and scale startups
✔️ Guidance on product and community growth
✔️ Tips for brand turnarounds and repositioning
✔️ Best practices for customer experience
✔️ Advice on M&A and strategic exits
✔️ How to lead in public markets
✔️ Strategy for navigating hypergrowth

Passionate about helping bold builders disrupt industries, scale fast, and lead with clarity.

**Rating:** 5/5 (10 reviews)

## Offerings

- Video call (15 min): $500.00

## Subscription Plans

- Building a successful consumer brand - 1:1 Advisor (VIP) ($10000.00/month)
- Building a successful consumer brand - 1:1 Advisor (Full Access) ($3200.00/month)

## Example Questions

- I’m thinking of starting a company. What are the next few things I should focus on?
- How do I know if my business idea will work?
- How would you approach growth for my business?
- What key metrics should I aim for at different stages to be a best in class company?

## Links

- [Expert profile](/simasistani)
- [Avatar](https://media.intro.co/avatars/1174354c62xoQ-N.jpg)
- [Marketplace](/marketplace)