Mark Noonan
Mark NoonanVerified

Fmr. Commissioner of the Canadian Premier League

20% of proceeds will be donated to
Common Ground Collective Working to Promote Community Food Security

About me

Fmr. Commissioner of the Canadian Premier League. CEO of Canadian Soccer Business; Board Member of OneSoccer. Fmr. EVP of Major League Soccer; Chief Marketing Officer of U.S. Soccer (including the 1999 FIFA Women’s World Cup) Global Chief Commercial Officer of World Surf League with 163% commercial revenue growth. Founder & CEO of FocalSport, advising owners, executives, and investors on enterprise value, governance, media strategy, and long-term commercial success. Select Outcomes: ▪ Represented NY Mets ownership on Citi Field naming rights, the largest deal in MLB history ▪ Launched PBR Team Series; franchise values tripled post-2022 inaugural season ▪ Advised FIBA on breakthrough ESPN and EA Sports rights deals ▪ Built U.S. business of Repucom from inception to $200M sale to Nielsen ▪ Brokered and negotiated multiple nine-figure partnerships across global sport Things I can advise on: ✔️ How to build leagues ✔️ Guidance on media rights strategy ✔️ Tips on naming rights deals ✔️ Best practices for franchise value ✔️ Advice on private equity in sport ✔️ How to structure global partnerships ✔️ Guidance on board governance I help owners, executives, and investors scale sports enterprises, strengthen governance, sharpen strategy, and negotiate high-impact commercial and media partnerships. Expect real-world problem solving, not theory, from someone who has sat in the Commissioner’s chair, brokered nine figure partnerships, and operated globally.

What to expect

15 minute session

  • - commissioner/ceo perspective
  • - ownership & board decisions
  • - league & club governance
  • - revenue model design
  • - commercial negotiations
  • - leadership & org performance

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$300 • Session