About me
Geraldine Wharry is one of the world's leading Fashion Futurists. With her expertise in Strategic Future Foresight, Innovation and Sustainable Leadership, Geraldine has guided giants ranging from Nike, Samsung, Afterpay and Christian Dior through decoding culture, societal shifts and consumer macro trends.
WHY WORK WITH GERALDINE?
Imagine having the power to anticipate and shape the future of fashion? What if you could see beyond fast trends and create long term innovative strategies? The fashion world is evolving at breakneck speed, with shifting cultural norms, emerging technologies, and growing environmental concerns. Staying ahead feels impossible.
Trusted for her thought leadership and foresight, Geraldine helps clients with forward-thinking strategies while leveraging creative, systemic and sustainable imperatives. Geraldine empowers organizations to stay ahead of the curve. Her expertise spans fashion, beauty, technology, sustainability making her the go-to strategist for forward-thinking brands.
Geraldine’s future insights have been applied across fashion, beauty, technology, sustainability, culture, media, gaming, the arts, health, travel and industrial design. Geraldine is a regular speaker on stages ranging from SXSW to the Adidas global headquarters and at leading universities. She is also an RSA fellow, United Nations partner, writer for Dazed and Spur magazine.
READY TO DECODE THE FUTURE?
Connect with Geraldine Wharry to unlock innovative and sustainable strategies that will position you at the forefront of your industry. Book her for a consultation and start shaping tomorrow's fashion landscape today.
Geraldine offers a clear path forward, leveraging her insights to help you not just survive, but thrive in the future of fashion.
GERALDINE’S PROVEN APPROACH INCLUDES:
- Analyzing your organisation’s current position
- Reviewing your current strategies and providing feedback to make them stand out of the noise and create lasting impact. This can include media activations.
- Identifying emerging trends and opportunities
- Developing a forward-thinking cultural and consumer strategy to implement sustainable and innovative solutions
CLIENT TESTIMONIALS & RESULTS:
“After years in forecasting positions, I realize how information is not power anymore, only clarity is. Geraldine’s unique perspective on societal shifts and her ability to connect the dots is providing just that: clarity. By combining both a global vision with fact-backed precision, she’s been a great asset in orienting the message we convey to our teams and top management.”
Guillaume Dacquet, Global Marketing Director ESTÉE LAUDER COMPANIES, Former Head of Strategic Planning & Foresight LVMH Beauty
“Geraldine is an incredible thinker and futurist who is generous with her insights and perspective. Willing to have challenging conversations and really inspire teams to think differently, consider the uncomfortable and ultimately push outside their comfort zone.”
Joanne Jorgensen - Design Leader, Ex Design Director Materials Footwear NIKE
“Whilst running an innovation led business, it’s rare to find an individual who truly manages to surprise you in any way. But this is exactly what Geraldine does every time with her thinking. She has an integral ability to engage the people around her in the journey of discovering the extraordinary and she does it with high consideration of what value will this bring not just for now, but for the future too.”
HACKMASTERS - Saher Sidhom, Founder
“Geraldine served as a partner for the global Afterpay team. Her incredible insights helped us formulate trend and data reports that we could share with key media and merchant partners. She approaches her work in a very thoughtful and articulate way, providing insight into how the fashion and retail industries are evolving and what it means for the future. We deeply appreciated her partnership, and still look to her for inspiration on the future of retail.”
- Christine Kapp, Director of North America and UK Communications - AFTERPAY