Scott Greenberg
Scott GreenbergVerified

The go-to franchise expert for the world’s top brands — author, speaker, and advisor.

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5.0(16)

About me

If you’re building a franchise system — or trying to fix one — the biggest mistakes rarely happen in marketing or operations. They happen in how the system is designed, how franchisees are selected, and how they’re supported once they’re in. I’ve had a front-row seat inside some of the world’s most recognized franchise brands — McDonald’s, Great Clips, Anytime Fitness, and many others — and I’ve seen what separates the systems that thrive from the ones that struggle. I’m also a former multi-unit franchisee myself, so I understand what it feels like to be on the receiving end of a franchisor’s decisions. I’m the author of The Wealthy Franchisee and a contributor to Entrepreneur, Global Franchise Magazine, and Nation’s Restaurant News. I’m not a tactics consultant. I help franchise leaders think clearly about the big picture — the right approach, the right culture, and the right foundation — so they get it right from the beginning. Things I can advise on: • Whether franchising is the right growth strategy for your business • How to structure your franchise system to attract and retain the right franchisees • How to support and coach franchisees to perform at a higher level • How to build a franchise culture that drives consistency across locations • What it’s like to be a franchisee — and why that should shape everything you do as a franchisor • How to avoid the most common mistakes franchise systems make early on If you’re serious about building a franchise system that works for you and your franchisees, I’d love to spend some time with you. Book a session and let’s get to work.

What to expect

15 minute session

  • - ask three or more questions
  • - how to evaluate franchise opportunities
  • - how to elevate your franchise business
  • - how to boost employee performance
  • - best practices to develop a franchise

How it works

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Book or subscribe

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Virtual consultation

Join the video call or chat, ask questions, and get expert advice

Common questions

Browse our marketplace of the world's most in-demand experts. After choosing the right expert for you, book a 1:1 video call with them. At the time of the appointment, join the live 1:1 video call, ask the expert your questions, and get personalized high-quality advice!

Most of our experts offer 1:1 video consultations ranging between 15 - 60 minutes. During the booking the process, you will be able to select the duration that makes sense for you.

Generally speaking, most of our customers have been delighted with how much they achieved during their live 1:1 video consultations. We have over 5,000 five-star reviews and a high percentage of our customers rebook the same expert or additional experts because their experience exceeded their expectations. Our most popular sessions are 30 minutes long, but you can still get a lot done during a 15 minute session.

Yes. In fact, many of our customers book the same expert or a group of experts on a regular basis. There are no limits.

Many of them have shared their desire for Intro's mission — to give everyone access to anyone, empowering each other to build a better world. They also love paying it forward and helping others advance in their journey. With Intro, they now have an easy-to-use platform that makes it simple to connect with like-mind folks like yourself, while also being compensated fairly for their time. In some cases, our experts are also donating a portion or all of their proceeds to the charity of their choice.

All of the times presented on our website, marketplace, and mobile app are local to your time. For example, if you're based in New York, the times will be presented in ET.

Yes! People from all over the world will have access to the most in-demand experts. We currently accept all major credit cards in USD.

Many of our experts sell out quickly. You can wait until they unlock more sessions or if they've enabled our Request a Booking feature, you can request a booking by sending them times that work for you at least seven days out. This feature is free to use and you'll only get charged when they confirm the booking (a credit card pre-auth is required).

It depends on the specific expert. Some experts add sessions weekly and others add sessions monthly. We recommend booking as soon as possible to not miss out.

Yes. You can reschedule calls at least 48 hours before the session. For any cancellations, or reschedules within 48 hours of the session, we do charge a fee to compensate the expert for the last minute change. All cancellations or reschedules must happen in our mobile app.

Yes! We're confident that you'll love your first session, but in the rare case that it did not meet your expectations, let us know and we'll make things right.

$450 • Session

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5.0(16)