Shirin Salemnia
Shirin Salemnia

Founder of PlayWerks and WhizGirls Academy , Gamer , From The Future, LA City pioneer Woman Of The year, Tribeca Distruptor Innovation Fellow , Former USC Lecturer

About me
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Shirin Laor-Raz Salemnia is the Founder and CEO of PlayWerks, an interactive media company that creates immersive games and experiences for the next generation. And Founder of WhizGirls Academy where students engage in project based learning with tech literacy while acquiring coding skills, entrepreneurship tools, and building confidence as members of their communities with a healthy balanced lifestyle slant. As a thought leader and tech pioneer, she has created programs for The White House Council of Women and Girls and collaborated with President Barack Obama, First Lady Michelle Obama, and former Vice President and current President Joe Biden at the Reach Higher Summit at the White House where they announced a commitment to serve 25,000 inner-city children and adults nationwide. Salemnia is also a TEDx speaker and was an esteemed panelist at the Milken Institute Global Conference, one of the most prestigious conferences in the world. Salemnia has been honored with these exemplary distinctions: Tribeca Disruptor Innovation Fellow, The Los Angeles City Pioneer Woman of the Year and the IJWO Woman of the Year awards. Salemnia was an adjunct professor at the USC Viterbi School of Engineering teaching a new course on social impact, tech, and entrepreneurship. Areas of expertise: Ideation to prod development Market research Strategic planning Brand innovation Brand partnerships Brand strategy Business planning Creative direction DEI( diversity, equity, inclusion) Event production Leadership development Networking Partnerships Product design Product development Gaming - design and development Gamification Edtech Technology Thought leadership UI/UX Social impact


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