About me
📖 Author of “The Brand Book: a Branding Primer,” helping businesses understand brand.
🔥 Executive level strategist, forging paths for brands to gain customers, market share, and growth.
🌎 Global e-commerce expert, specializing in product launches, sales strategies, product pricing models, and Q4 Holiday sales.
👏🏻 Thought leader on Workplace Culture: building teams, developing internal best practice, and embracing Gen Z into the workplace.
✍🏻 Former writer and/or editor for Men’s Helath, Outside, Men’s Journal, & Inside Triathlon.
🧠 Men’s mental health, depression, and suicide prevention advocate.
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Things I can advise on:
✓ Launching products, campaigns, initiatives, or brands
✓ Branding, design, e-commerce and product from A to Z
✓ Fashion/footwear product strategies for planning, buying, forecasting, calendaring, marketing, execution
✓ Holiday retail and e-commerce planning, sales strategies, and execution
✓ Go-to market strategies
✓ Discovering and investing in the best talent to build culture
✓ Understanding and navigating Gen Z in the workplace
✓ Creating and fostering an authentic, relevant, and passionate brand culture
✓ Copywriting/editing headlines, campaign creation, or marketing initiatives
✓ Brand pillars, positioning, and pitfalls
✓ Life
✓ Personal faith